People love eating out... and the best way to get fast food, cheap, yet making a brisk business, to the customer is to set up a stall directly in their path, or I might say along the path of which most people would go by.
In Malaysia, we are famous for our stalls. The 'pasar malam' or night market is everywhere and sells a variety of products and food.
Many business organisations have taken this concept further and have used stalls or kiosks to set up shop at locations where traffic is at its most, rent is small and customers who already know the product, feel that it is a convenient way of getting that product quickly.
It has also become a successful franchise business, where small entrepreneurs without a large capital may begin a small business without the high overhead and renovation costs of setting up business in a shoplot. The brand is usually well known, and the product is popular; for example, burgers (being the most popular.)
Even large corporations are setting up shop using kiosks; in shopping complexes, where rental is cheaper than renting an actual shop lot. Again, the kiosk is usually set right in the middle of traffic where people can immediately stop, browse and buy quickly.
Here's Bijoux...
And the popular Starbucks...
We have gone a long way, moving from this...
To this...
Our recent project proposal for a kiosk business for a popular herbal product. The idea is to have a kiosk at every outlet for fast selling products. The kiosk not only serves to sell F&B products, it would also provide the necessary attraction to those who are not familiar with the product, enticing them to try and taste. It would not intimidate since the customer need not walk into the shop or have to spend for a whole packet of the product.
Here are the details of the kiosk front and back...
Other kiosks designed by FZLD as seen here...
So, if you are thinking of an alternative to setting up business in a shoplot, why not consider a kiosk? Let FZLD design one for you and your business today.
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